Most companies’ CEOs, executives, and managers spend long hours behind closed doors to steer and advance the ship. Many complicated graphs, presentations, and a thick pile of papers are employed to invent the competitive advantage that will make them different and unique. They want to unravel the secret recipe that will transform their business to […]
He started like this, I have accumulated ten years of experience doing this and that. I led many teams implementing different projects over the globe. He ended up the conversation, I think, I am a great leader. What’s about you? He asked me, I am a student of leadership, I replied. He repeated his statement, […]
Most young people between 18- 20 years old have to decisively choose their careers. A career at that age means studying for a college degree which will pave the way for wonderful opportunities in the future. Few who get help to ask themselves why they are getting enrolled in this and that college. Why are […]
Fear kills and saps creativity. Fear feeds the status quo and makes it unchangeable and unchallengeable.
Marketing is not the neurolinguistics programming, market tricks, pushy and guerrilla techniques. It is not the creative noticeable features that will let you stand out. Marketing is not about catching people’s attention in 4 seconds before skipping your Ad on YouTube. Marketing is not what they teach you in business schools about the 7ps.
Defining the final impact of the business determines the greatness of its purpose and its genuineness.
Purpose is not a plan or goal that is changeable and replaceable if it does not work or accomplished. Purpose is your unique DAN which is uncopiable, unmatchable and unchangeable.
Is it the entrepreneur desire to make money or an impact? What is the primary motivation for any entrepreneur? Making money or making an impact. Coming up with the answer to this question determines the source of inspiration for the entrepreneur.
The missing link in most organizations around the world is the absence of the purpose language that its absence reinforced the continuity of the factory model of management and spurred the process of dehumanization.
Most entrepreneurs and leaders fail because they are purposeless. And purposeless leaders create purposeless businesses, hire purposeless people and make purposeless and valueless products
