Is it the entrepreneur desire to make money or an impact? What is the primary motivation for any entrepreneur? Making money or making an impact. Coming up with the answer to this question determines the source of inspiration for the entrepreneur. The key difference between a good and a bad business is how people easily identify the business purpose which is the entrepreneur one. Most entrepreneurs bottom line is how they make money which is undoubtedly essential for any business. People do not live to eat, they eat to live. What is the grand purpose? Successful and great entrepreneurs focus on the impact they want to make and make money out of enhancing this positive impact for people.

What is the primary focus of the entrepreneur?

What is the primary purpose?

Is it the desire to make money or an impact?

We must consider these questions seriously to measure the ultimate impact of any business.