Kamil Toume, author of Chief Purpose Officer and Founder of Purpose Vanguards, argues that the world’s leading businesses are no longer run by managers—they’re led by meaning-makers. For the top 1%, appointing a Chief Purpose Officer (CPO) is no longer optional; it’s a strategic necessity. In an era defined by disruption, disconnection, and rising expectations […]
If you’re ready to lead-whether as a business or an individual-now is your moment. This is more than a launch; it’s the beginning of a movement to create real, lasting change. Every day is a chance to make an impact. Every voice, especially yours, matters. By joining PurposeVanguards, you’re not just observing-you’re stepping up, multiplying […]
A CPO – Chief Purpose Officer – is not just a title. It’s a transformational leadership role. A purpose-driven leader who reveals and articulates the true DNA of the organisation: its purpose. Once the CPO is on board, the journey begins with developing the organisation’s leaders first—empowering them to tap into their highest potential and […]
Most visions and purposes start as fuzzy statements—broad, uninspiring, and often lacking clarity. What separates leading organisations from non-leading ones is how they refine and translate that vision into a clear, actionable purpose statement. A true purpose-driven organisation doesn’t just declare what it believes in—it aligns its actions and impact to make that purpose a […]
In 2015, I witnessed a troubling incident involving a colleague who had served as the company’s finance manager for five years. As the financial year drew to a close, the CEO decided to implement budget cuts to save money, proposing layoffs as the solution. Despite the finance manager presenting several viable alternatives to avoid job […]
Is your organisation stuck in an outdated managerial mindset? It’s time to unlock transformational leadership and command real impact! 💡✨ In Chief Purpose Officer, Kamil reveals the game-changing shift every organisation must make—moving beyond outdated management to a purpose-driven future. The secret? Empowering a Chief Purpose Officer (CPO) and establishing a Purpose Department to elevate […]
Kamil Toume, Chief Purpose Officer of Purpose Vanguards Int, clarifies one of the most misunderstood areas in business: the key distinction between management and leadership. The difference lies in their core focus—management is about overseeing assets, inventory, stocks, and shares, while leadership is about inspiring and empowering people. True leaders, such as Martin Luther King […]
In today’s rapidly evolving business landscape, the roles of CEO (Chief Executive Officer) and CPO (Chief Purpose Officer) often intersect, but they serve distinct purposes. The CEO is responsible for overall business strategy, growth, and financial success. The CPO, on the other hand, ensures that purpose is embedded at the core of the organisation, aligning […]
It’s true that much of the structure around us—social norms, institutions, and even some rules—can feel like they were created without a nuanced understanding of human potential or creativity. Nonconformists, in this context, often challenge outdated systems and pave the way for innovation and progress. However, true leadership isn’t just about rejecting norms; it’s about […]
Moving from control to empowerment, from efficiency to engagement, and from rigid hierarchy to genuine collaboration. This isn’t about simply being ‘nice’—it’s about unleashing productivity, loyalty, and creativity through a more human-centered approach. To move forward, management must evolve into true leadership, defined by purpose, adaptability, and respect. By moving beyond outdated norms, we create […]
