The true deficiency in modern business is not a scarcity of “Chief Purpose Officers.” It is an alarming abundance of executives who have abandoned the study of authentic leadership. They are masters of finance, supply chains, and Six Sigma, yet utterly illiterate in the critical subjects of the human condition, inner self-awareness, the societal contract, and long-term stewardship.
The Chief Purpose Officer says, the crisis isn’t a lack of titles; it’s a lack of true leadership.
Leadership is not a title you are granted overnight. It is a discipline you must study and build into your personal ethos and every decision you make.
Final Verdict: Fire the headhunter. Reallocate the Chief People Officer’s salary. Invest that capital into the rigorous re-education of your Board and C-Suite on what actual leadership means.
If purpose is absent in the executive suite, you don’t have leaders—you have well-paid managers with megaphones.
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