Let’s agree on the definition and criteria first

He or she is very successful. What does success mean here? If the standard is not agreed upon, confusion wins and the conversation about it is a waste of time. Getting a job in Apple for a fresh computer science graduate is a success. Changing the world through technology is a success, Steve Jobs, former Apple […]

Purpose speaks louder than words

What really matters in creating, building and achieving something great are the actions not the words. Purpose is an action not contemplating statement. Most companies envision building a better world, but their actions contradict their words. They lack the fuel to do that. Vision entices the imagination, purpose propels action. In other words, actions speak […]

Purpose vs vision, mission and goals

The confusion over the difference between purpose, vision, mission and goals has led most businesses to develop an organizational fatigue. They operate in a labyrinth. If the destination is wrong, setting goals and measuring progress do not work. Let’s quickly clear the confusion and redefine the definitions.