Studying leadership

Before practising any trade or a profession, a great deal of study or training is required to perform it right. The case is different for studying leadership. Careful, I am not talking about the irrelevant leadership which is mistakenly taught as a management subject in most business schools. Also, there is a big problem in […]

The interpretability of leadership has confused people

When people talk about entirely different things, they experience different views, which lead to different terms and implications. The outcomes will also be different. The interpretability of leadership has confused people as it means different things to different people. Although passion, courage, enthusiasm, and integrity as well as an ability to communicate and delegate are […]

Marketing is not about the number of Ps.

Many companies around the world deploy and employ different tactics and strategies to promote and sell their services, both traditionally and digitally. They highlight the different Ps that their marketing strategy encompasses. They create and add to the noise and they call it marketing. Marketing is communicating the key message of the business. What does […]

Customer experience

Customer experience is employee experience. If employee experience is poor, customer experience is terrible. Most businesses pay less attention to their employees and focus on the fulfilment of their customers. Most companies invest hugely in upgrading their CRMs and IT systems to improve the customer experience. They give so much attention to the IT element […]

Ready to get started?

The absence of great leadership has caused major problems. Confusing management with leadership is the most overlooked problem of our time. To kick off and embark on the right leadership journey, it is worth answering the questions below. What is your purpose as a leader? Have you actioned your purpose? if yes, how? How has […]

Healthy competition inspires innovation

When Google introduced Gmail and YouTube, they knew that their data storage system was not adequate. They had to figure out what to do about this situation. The head of the infrastructure group at that time was a man named Bill Coughran. Bill allowed two teams to work differently, one team to build on the […]

What determines the calibre of leadership in the business?

It┬ástarts with the leaders being humble enough to understand that they cannot move an inch in developing and advancing their organizations unless they develop themselves first by articulating and actioning their purpose. No one can flood the world from an empty cup. No one can be a leader and he or she is leaderless namely, […]

Do not over persuade them

Whether in business or when having a causal conversation with someone, over persuasion belittles the value you are trying to add or create. Be bold, clear and quick to the point when you voice your ideas, insights and offerings, if yours are similar and correspond with theirs, the real conversation starts. If over doubters are […]

Definiteness matters

If someone says let us finish this project next year. When? Which month? In March, May or September. Not timing the start and the end of the project increases confusion and distresses people. It might take between 6 to 12 months to decide your application. This is very confusing. It would be better to say […]