They start with big smiles and handshakes; can I stop you for a second please? All of us encounter the annoying salespeople who walk the streets trying to sign us up for regular direct deposits. This kind of street selling is the foolishest selling technique ever existed. Street selling is not only salesy but annoying […]
Do not compromise on prices, improve your offerings Lower prices do indicate that the seller has compromised two main things, either the quality of the products or the working conditions for the workers. Discounts attract customers and empty shelves, but when they become repetitive and bottoming down the prices is the strategy, things go wrong. […]
Be there when the sun rises, follow the orders, run the machines, obey the boss, leave when the sun sets, get your pay check and that is it. You are the employee of the 21st century
If averageness is the business of your business, you cannot light up and hold up the leadership torch high and shout loudly, we are the leaders and pioneers of our time
Marketing is not the neurolinguistics programming, market tricks, pushy and guerrilla techniques. It is not the creative noticeable features that will let you stand out. Marketing is not about catching people’s attention in 4 seconds before skipping your Ad on YouTube. Marketing is not what they teach you in business schools about the 7ps.
Defining the final impact of the business determines the greatness of its purpose and its genuineness.
Is it the entrepreneur desire to make money or an impact? What is the primary motivation for any entrepreneur? Making money or making an impact. Coming up with the answer to this question determines the source of inspiration for the entrepreneur.